Yazoo

YAZOO, the UK’s No.1 flavored milk brand, approached us for a fresh rebranding to elevate their identity. After the initial rebrand, YAZOO expanded their range to include milkshakes, dairy-free alternatives, and milk coffee drinks. I collaborated with them throughout the entire project, from positioning the brand as "refreshingly real," to creating brand guidelines and playbooks, and extending the visual identity across their new product lines.